JAY-Z UNVEILED NEW CHERRY COKE CAN
Thursday, February 8, 2007
Last night Jay-Z and Coca-Cola unveiled the redesigned Cherry Coke packaging for the first time. Jay-Z worked closely with the RocaWear designers to get the new look (which is located above). Just another venture for Jay, you can’t knock his hustle.








111 Comments
COMMENT PAGES: [1] 2 » Show All
1.
J. Lewis
Thursday, February 8, 2007 /
Hova is such an inspiration to the kid…I need to step my game up like 1000%
2.
justinfitzwill
Thursday, February 8, 2007 /
Everyone looks lively! Its great to see blacks staying on top!
3.
P.A. MOMMY
Thursday, February 8, 2007 /
looking at that can make me thirsty! LOL!!!
4.
Ms. Truth
Thursday, February 8, 2007 /
Jay is making some very profitable moves. Bless the man for thinking he can be more that Brooklyn but remain loyal at the same time.
5.
Tam
Thursday, February 8, 2007 /
Run’s daugther’s outfit is too cute. And Jay Z stays doing his thing…that’s what’s up!
6.
TANNA AKA NE-HO
Thursday, February 8, 2007 /
HOT DAMN! Where did they find Deborah Cox!? I loved her back in the day! Bish can SAAAAAAAAAAAAAANG!
Cassie looks so much like a knock-off version of Christina Milian. Go back to dark hair girl! You were wack but at least you had your own identity!
The Simmons girls look nice.
Boooooooooooooooo @ Coke. Pepsi for lyfe! LOL
7.
RNB 4 Life
Thursday, February 8, 2007 /
That Cherry Coke can looks great, and I’m thirsty. Everyone looks good, except… F A B O L O U S. And why was Cassie there? Trying support her wack album?
8.
AngelNicole513
Thursday, February 8, 2007 /
Yeah I am! *claps* Ok so anyhoo, Jay-Z is doing MAJOR things, BIG thinfs, shyt ERYTHING!!! And yes u cant knock his hustle at all. I wish Nick would sit down somewhere! Is there a such thing as overexposure? And I mean overexposure just from the red carpet and events! What is he doing now? Wild N Out and more wack movies? Dont even get me started on his fake sex tape. Where has Deb been? Time for a new album I’d day. Honestly even though Angie was in the “Shorty Like Mine” vid, she is so cracked. Vanessa has her in looks Im sorry. And even though we all know Cassie is our fave NON SINGER, she does have natural beauty. Gotta give credit to these stars who look good w/little to no makeup. U just gotta…
9.
Red_bone
Thursday, February 8, 2007 /
Rev Run’s gurls be everywhere
10.
AngelNicole513
Thursday, February 8, 2007 /
@ 7 - I agree I thought Cassie was C. Milian at 1st too. She should def go back to darker hair. It accents her way way better. However if changing ur hair color could make you actually S-I-N-G, she should keep dying it every color of the rainbow
11.
JillyBean819
Thursday, February 8, 2007 /
Pop is bad for your teeth…but it’s soooo good.
12.
halcyonc
Thursday, February 8, 2007 /
JAY-Z IS STILL UGLY. NO AMOUNT OF MONEY CAN CHANGE THAT.
13.
momo
Thursday, February 8, 2007 /
i hope deborah is coming out with some ish since she aint been seen in a minute.
14.
jscene
Thursday, February 8, 2007 /
Nope, can’t knock his hustle at all. But now can he start brushing his yellow teeth! Make no sense to be that successful and walk your ass around town with yellow stained teeth. You can take the negro out the hood, but you…(well, yaw know the rest) Dayum. But I love the new coke can look. Makes you want one.
15.
blk dds
Thursday, February 8, 2007 /
Drops another one in for Jay.
Black men makin’ “chaper” (cheese and paper) for those who don’t know.
Check mate.
16.
Southern Belle
Thursday, February 8, 2007 /
Well, good for Jay-Z. Getting paid.
Nick Cannon: still corny as ever.
Simmons girls are cute. Angela looks like she’s gained weight. It looks good on her, though.
Cassie is pretty. She should stick to modeling, leave that singing alone. And like ‘yall said, go back to the darker colored hair.
17.
foxxy380
Thursday, February 8, 2007 /
JayZ may not be that spectacular with rapping but this dude got an intelligent mind. He has really being doing the damn thing. Much props to him! I wonder who is worth more. Him or Diddy? I know both have ventured off into the “corporate” side of business.
18.
misskrisha
Thursday, February 8, 2007 /
i liked the black and red can better, but jay-z knows how to do the damn thing!
19.
covergirl
Thursday, February 8, 2007 /
I love u Jay!
20.
Trebonique
Thursday, February 8, 2007 /
Jay is doing the damn thing… Love him… He is a Intelligent man who has definitely changed his game up. Jay you go boy
21.
dolemitejones
Thursday, February 8, 2007 /
Damn COKE paid him 3 mill just to design a fukin can
22.
atreyou82
Thursday, February 8, 2007 /
The Cherry coke can look hot. Angela needs to learn how to pose(she looks weird), while vinessa is looking sexy. Miss you much Deborah. Where have you been? Cassie really needs to gain some weight.
23.
H-Town Chic*
Thursday, February 8, 2007 /
I love Jay’s business mind!!!!!!!!!!!! Yall can call him ugly all yall want but the dude is smart as hell!!!
And what are yall talking about? Jay is the best rapper alive!!!!!!!!!!!!!!!
Nick Cannon get’s on my nerves
24.
kalikap
Thursday, February 8, 2007 /
fab looks like he’s doing well after his “incident”. nick cannon looks overdressed (he can just NEVER get it right huh?!). where the hell did they dig up deborah cox from?? those simmons girls are SOOOO ugly, i don’t get the appeal about them. why is cassie suddenly everywhere again?? i hope it’s not cuz she’s going to attempt to come out with another album! the design of the can is the best dressed thing on this page.
25.
Reshard C. Carter
Thursday, February 8, 2007 /
Jay Z = Consumate Hustler. I give the dude props for keeping his business game on lock. But that can would never be caught in my hand in public. Its gay as hell. LoL. But get that money bruh.
26.
cb
Thursday, February 8, 2007 /
Make that money J. So let me get this straight; J got his former partners completely out of Rocafella records AND RocaWear? Is that right? If so, what a genious move (buisness wise). No more three way split.
27.
reddgrant
Thursday, February 8, 2007 /
Blah Blah Blah !!! Must be a slow news day.
28.
April
Thursday, February 8, 2007 /
WhOO!! top30
29.
babyx
Thursday, February 8, 2007 /
THERE’S A DAMN PARTY FOR EVERYTHING!!!!!
HOLLYWOOD
30.
Chicka
Thursday, February 8, 2007 /
#21 it was’nt just to design the can he’s part of the whole relaunching campaign, as in coming up with the ad concepts,slogans (Probably a song) the marketing, distribution…whole 9 yards
31.
Jscene
Thursday, February 8, 2007 /
@23 h town chic
No, correction, Jayz is the best “beat maker” alive, not best rapper sweetie. There’s a difference. People are often confused, just cause you like his song cause it’s a hot track dont mean he was spittin fiyah on the track, but just that the track itself is hot cause of the beat and/or hook. he come up with some hot beats, but dat about it…Sorry, i’m not taken in so easily.
Good example is this coke can. I like the new design. He’s excellent in marketing now that he’s been dating beyonce and talking with her father. And everybody knows the Knowles family are experts at marketing and making things appear more than what it actually is. Its evident he’s been taking lessons cause it seems jayz is growing and taking more risks.
I think he has found his niche, business. But rappin, it’s back to the drawing board for another hot beat and him rappin on the track telling us how bad he is. Any time you have to tell people something, it’s false, cause damn, let people decide for themselves. But when you do it, its subtle advertising and brainwashing, put with a hot beat, and that makes a hot commodity= jayz and his marketing abilities.
32.
HBIC
Thursday, February 8, 2007 /
that vanessa girl is pretty but angela is ugly
love the coke can btw
33.
Cali
Thursday, February 8, 2007 /
JZ needs to sit his ugly ass down somewhere…but I like the coke can
34.
Ms. T.
Thursday, February 8, 2007 /
Instead of designing coke cans he should have been working a little harder on the last album he put out.
I’m not trying to hate but my cousin had it and I am glad I listened to his before I bought because that stuff was garbage.
Whatever happened to entertainers that simply wanted to MASTER their craft.
Everybody is so money hunger now: selling clothes, making movies, doing albums, selling perfum, handbags, shoes, selling games, doing television, designing furniture, making soda cans, selling food, writing books, etc.
So many celebs now are trying to DO EVERYTHING and you know what you are left with a bunch of people that are good but not Extrodinary
celebs but not incons.
I am not criticizing Jay-Z in particular but modern day celebs in general.
Areha Franklin wasn’t hawking everything back in day, she was a singer.
Sydney Portier wasn’t putting out albums, he stuck to acting.
And now both of them are LEGENDS that will be remembered forever for their contribution to their craft and their body of work.
There is a lot that can be said, in my opinion, for an artist that puts greed aside and chooses to become great at 1 or 2 things rather than mediocore at 15 or 20.
That’s it from me. I just wanted to get that off my chest.
What do you all think?
35.
jolie
Thursday, February 8, 2007 /
this man is untouchable,love him or hate him hes the best
36.
eZ
Thursday, February 8, 2007 /
Gd Fo JAY.
STACK THAT MONEY
37.
Coko
Thursday, February 8, 2007 /
That drink is the shyt! I loves me some cherry Coke regardless.
38.
afrobabe
Thursday, February 8, 2007 /
man this guy makes money in ways no one could ever think of but hey i love da design
39.
Yawwwwn
Thursday, February 8, 2007 /
Jay-Z is not impressing me not one bit…..I mean he is only doing what most celebs are doing when asked to do something for money…..saying yes! I mean what does he represent????? Budweiser? Coke? HP? Cristal? Ace of Spades? Basketball? Rap? Kids in Africa, Kids from Brooklyn,Beyonce’s sidekick? (because if it wasn’t for her…believe me, whitey would not be interested in him) He spreads hisself to thin to me. Therefore, any of us can do this and get money….I don’t see the inspiration. Miss Raven Simone is more inspiring to me!
40.
annie.
Thursday, February 8, 2007 /
*shrugs* it’ll end up in the trash just like all the other soda cans….
41.
Chellybop
Thursday, February 8, 2007 /
Damn where the hell has Deborah Cox been?
42.
KI KI
Thursday, February 8, 2007 /
NOT A COKE DRINKER BUT THE CAN LOOKS NICE SO BIG UPS JAY.
43.
pinklibradiva
Thursday, February 8, 2007 /
I GUESS…
44.
TK
Thursday, February 8, 2007 /
How does he find time to run his label?
45.
Natural Mystic
Thursday, February 8, 2007 /
Oh please, so now he’s selling soda.
What next?
Popeye’s Chicken? Fruity Pebbles? Camel Cigarettes?
This pompous punk irritates me.
46.
compton_chick23
Thursday, February 8, 2007 /
When did Jay-Z turn into a sell out??? First that “Jay-Z blue” thing now this. Sh!ts getting tired Jay! Stop advertising and work on ya next album cause “Kingdom Come” was garbage! P.S. please don’t beat on Beyonce!
47.
HEIDI
Thursday, February 8, 2007 /
That is the cutest can!!!! Like seriously! Jay is an amazing business man!
48.
nishauna
Thursday, February 8, 2007 /
i’m going srink that shit just cause the can is fly
49.
compton_chick23
Thursday, February 8, 2007 /
@34
I feel you on that
50.
halcyonc
Thursday, February 8, 2007 /
MS.T….You just said what many of us were already thinking. These celebrities are greedy as hell, but the consumers are buying into it. Most of them are already mediocre at singing or acting and they are trying to branch out. Please…
51.
Damien
Thursday, February 8, 2007 /
My lil neice could’ve designed this can for the low. I don’t see anything spectacular about it at all.
But the peeps is looking nice. I did the makeup for one of ‘em!
52.
compton_chick23
Thursday, February 8, 2007 /
@34
It’s a shame good rap CDs that came from Lupe Fiasco, The Clipse, and Ghostface Killah got ignored because of Jay-Z’s wack ass album, and people stay trying to defend it saying that its good.
53.
Ninagirl1
Thursday, February 8, 2007 /
The new can looks cute and girly.
54.
queshia
Thursday, February 8, 2007 /
Not crazy about cherry Coke but the can is too cute Very feminine.
55.
nikko
Thursday, February 8, 2007 /
JAY Z IS THE MAN A BUSINESS MAN DAT IS HAHA I LVOE DIS MAN
56.
Jscene
Thursday, February 8, 2007 /
@34
I definitely agree.
@45 natural mystic
LMAO!
57.
Such Magnificence
Thursday, February 8, 2007 /
Jay-Z hustling as usual…I like the can though its cute.
Aww @ Deborah Cox and the Simmons!
Boo to all the others…Cassie should have never dyed that mess, Nick is a loser, Wyclef who cares, and you can put Fabolous under that who cares category too.
58.
OKAAAAY!
Thursday, February 8, 2007 /
Since when do camels store coca cola in their humps? Won’t it explode? How will soda pop keep them hydrated? LOL! @ RNB 4 Life…you’re avator cracks me up! Family Guy is the shit!
59.
dree
Thursday, February 8, 2007 /
sighz, here we go with another person comparing the past to the future and trying to be a backseat driver to the celebs. is it possible that now people are just more open to trying new things. i like to sing, act, design clothes, produce, and i’d like to have my own fragrance one day. so trying all of my interests makes me money hungry?? sure aretha franklin was mainly a singer, but maybe that was really her only serious interest.
60.
k
Thursday, February 8, 2007 /
Don’t support Cracka Cola…its another attempt by the man to get a “sell-out” to sell their product. Im disappointed…
In November 2000, Coca-Cola agreed to pay $192.5 million to settle a class-action race-discrimination lawsuit and promised to change the way it manages, promotes and treats minority employees. In 2003, protesters at Coca-Cola’s annual meeting claimed that blacks remained underrepresented in top management at the company, paid less than white employees and fired more often.
These cases don’t end in the U.S. they go from Africa, to India, to Asia for the mistreatment of minorities. I hope we as African Americans can take a better judgment when it comes to choosing endorsements.
61.
BashyBoo
Thursday, February 8, 2007 /
WOW JAY’S A HUSTLA FOR REAL, THAT CAN DESIGN IS BANGIN
EVERYONE LOOKS GHETTO-CHIC!
62.
JUDAH
Thursday, February 8, 2007 /
No amount of endorsements, advertisements, or diplomatice missions that Jay-Z gets will surprise me. This is his time to cash his chips in. He’s established to his backers that he was and is willing to do and be anything that they want him to be in order for him to be accepted. Now is his time to reap the rewards. He’s not even a relevant artist anymore. He’s creatively tapped out because he’s morally bankrupt. The nigga really never had anything of merit to say but he could talk that hood shit better than anybody else. Now he can’t even do that, but he doesn’t have to because he’s set himself up to where his sponsors will take him the rest of the way. That’s probably why he cut off Dash.
63.
Natural Mystic
Thursday, February 8, 2007 /
#59, I see your point, but there’s a HUGE difference in being multi-talented and doing 10 different things for a buck.
In my OPINION Jay masters nothing. His clothes are trash, except for ppl who like walkin around with HUGE stupid- looking Rocawear logos all over themselves.
His rapping is mediocre at best and
the shit he’s plugging sucks. C’mon budweiser?
Who drinks that piss-water anyway?
The only thing Jay and his ilk are good at is marketing themselves to ppl that BLINDLY buy into the trash they sell, making them all the richer so they can splurge on vacations and bling and diamonds, PERIOD.
I think what the other poster was trying to say is that these mainstream “artists” don’t do anything for their CRAFT, but for the Amerikkkan dollar.
Are any of you familiar with the racism lawsuit in which Coca Cola had to dish out 190 million+ dollars to some 2,000 AA employees??
Please–I’ll stick to water.
64.
Natural Mystic
Thursday, February 8, 2007 /
dang K–didn’t realize we were posting practically the SAME message!
65.
Ms. T.
Thursday, February 8, 2007 /
@ #52 I got Lupe Fiasco’s CD too, and even though I have had it for a while I can still listen to it from beginning to end.
@#59 it’s not that I trying to be a backseat driver, but what I am saying could go for everyday people too. I think at times we all spread ourselves too thin.
But the key thing that you said is “serious interest”, we all may like to do several different things but at the end of the day there has to be at least 1 or 2 things that you take seriously.
That is what makes a great artist, singer, actor, doctor, teacher or whatever: a person that takes that 1 particular craft or occupation seriously and tries their best to master it.
Right now I am studying education and when I finally do become a teacher I should hope that with years of focus, pratice and study that I will eventually become not just another teacher, but a Great teacher that will leave a positive influence for my students and the profession in general. This is path that I have chosen for myself.
I don’t see how anyone celeb or not could give any serious attention to their craft or chosen path if they are dabbling in so many different things.
It can’t be about the money all the time.
In the case of someone like Jay-Z, if you already have over a 100 million dollars do you really need another 5 or 10 million to add to it.
66.
Natural Mystic
Thursday, February 8, 2007 /
FUCK endorsements, I say! Let’s come out with our own damn beverage!
Let’s get George Washington and all the other slave master presidents OFF our FUKKIN money. That’s an achievement!
*sighs* okay. i’m done ranting for the day.
67.
redvelvet1
Thursday, February 8, 2007 /
The can looks cool, although I don’t really see the point, it’s still nasty cherry coke in a pretty can and still won’t be buying it… What dee good hell is wrong with Cassie’s hair??? It looks like rats have been sucking on it!!!
68.
JUDAH
Thursday, February 8, 2007 /
@66
We have to get our own country and government for that. There won’t be any marching and “freedom speeches at Washington D.C.” that would get something like that accomplished.
69.
compton_chick23
Thursday, February 8, 2007 /
@65
That’s good I’m glad somebody bought it, a lot of these kids today think that Pretty Ricky and Bow Wow are better than Lupe but NOPE!
70.
aniya
Thursday, February 8, 2007 /
man looking at that can makes me thirsty tooo ha ha ha .but for real go jigga i love ya kisses. and the simmons girls look too cute. & cassie as well .love fabolous even though he look a bit off in dat pic. and nick i like you and every thing. but yo bony ass is annoying the hell out of me fo’reel.go sit down some where and did some say that was debrah coxx where have you been girl
71.
aniya
Thursday, February 8, 2007 /
oh and i love pepsi but jay got me thinking coke fo’life you know thats the same thing bobby brown said (starts laughing)
72.
LISA
Thursday, February 8, 2007 /
YALL PEOPLE ARE SOME HATERS TO THE MUTHA FUCKIN FIF POWER I HEARD IT ALL ONE HE IS A GREAT RAPPER PEOPLE BEING SAYING THAT SINCE HE FIRST PICKED UP THE MIC DO YOUR RESEARCH .AND HOW MANY TIMES DID JAY (SAY FUCK RAP YOU CAN HAVE IT BACK). HE SAID A BILLION TIMES HE WAS A HUSTLER MORE THAN A RAPPER. HES LOVES RAPPING BUT HUSTLIN IS HIS NUM1 LOVE .AND HE IS NOT BEYONCES SIDE KICK. HE THE ONE WHO PUT THAT BITCH ON THE MAP. SURE SHE WAS GREAT IN DESTINEYS CHILD. BUT BUT SHE AN’T GET FAMOUS UNTIL HE CALLABORATED WIT HER. WHY DO YOU THINK HES ALL OVER HER ALBUMS NOT ONE. BUT BOTH .DAMN HATERS I TELL YA YALL NEED A LIFE. AND FOR THE LAST TIME KINGDOM COME IS NOT BAD. AND EVEN IF IT WAS. ITS ONLY CAUSE YALL 106 & PARK LIL BOW WOW ,CHICKEN NOODLE SOUP ASSES . GO YELL BALLIN A THOUSAND TIMES LIKE YALL HERO JIMMY JONES. YALL ASS IS TO COMFORTABLE WITH THE MUSIC THATS OUT NOW. AND 1 OUT OFF TEN ALBUMS .SOME OF YALL FAVORITE RAPPERS GOT 3 OR MORE BAD ALBUMS. BUT JAY MAKE AN AVERAGE ALBUM OUT OF HIS WHOLE CAREER AND ITS A BIG DEAL. YALL SOME CRAZY KIDS .GO WALK IT OUT SOME WHERE. (PROPS TO YOU JAY I LOVE YOU AND SUPPORT YOU. YOU STILL GOT PEOPLE WHO LOVE YA FUCK THE HATERS DO YOU CAN’T WAIT FOR THE NEXT SINGLE AND BOUGHT YOUR ALBUM TWICE AND GOT EVERY ALBUM YOU EVER PUT YOUR NAME ON LITERALLY. WAITING ON THE NEXT ALBUM AND YOU ARE CUTE FUCK DA HATERS)
73.
I'm already a star! I got 9 Grammys
Thursday, February 8, 2007 /
Where was Beyawnce?
74.
I got that on Lock!
Thursday, February 8, 2007 /
@ #72
You don’t bullshit around do ya? I’m feelin you on that one!
I dig Hov for everything he’s getting into. Just because you started off rapping, doesn’t mean thats the only thing you have to do to get yours. At the end of the day, Jay is making his own money. As soon as yall start handing over your $150-a-week checks to dude, don’t knock him for getting out there and getting it the way he does. If it means getting paid out the ASS, hell, I’d draw on soda cans all day too.
75.
I'm already a star! I got 9 Grammys
Thursday, February 8, 2007 /
Ok, so they had trouble selling cherry choke , so they decided to get a black sellout to reposition it as a drink for black people. After all, black people are suddenly a hot target segment. The marketers moved away from the Hispanics. Who else for teh job, but Joe Camel? He probably didnt even have anything to do with the marketing whatsoever. They just licensed to use his name and image. Please!
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