CIARA THE NEW FACE OF ROCAWEAR LADIES
Thursday, May 17, 2007
Ciara has been chosen as the spokesperson for Rocawear Ladies clothing and will be featured in the line’s New Fall 2007 Campaign titled I Will Not Lose. What a honor right…wait, does anyone even wear Rocawear ladies?
Well who cares - the campaign will feature testimonials by individuals who have overcome various hardships - including a speech by Amy Steele, editor of the Virginia Tech’s college newspaper. A celebration for the singer’s new announcement was held yesterday with a toast of Armand de Brignac at Buddakan in New York - Jay Z and Jeezy were attendance.
In other Ciara news, the singer is set to make her video directing debut. She will be directing the video for the winner of the Glamour Reel Music competition. The three finalists happen to include Tiffany Evans, who has Ciara on one of her songs.








144 Comments
COMMENT PAGES: « 1 [2] Show All
76.
Ne'
Thursday, May 17, 2007 /
lmao @ haawwwwwwwwwwwwt shit being the funniest phrase ever.
77.
Ninagirl
Thursday, May 17, 2007 /
Wow, I think that chain is dope. I guess that was a gift from Rocawear. Hopefully Rocawear is getting ready to make a big comeback. But I think Ciara is a good look and her makeup is clean with her lip gloss poppin.
78.
Islandchick_Bri
Thursday, May 17, 2007 /
Go Cici!
79.
DIAMOND PRINCESS
Thursday, May 17, 2007 /
Good for her she’s doin the damn thang! Rocawear always has nice clothes and really cute purses. You don’t have to spend an arm and a leg for a pretty and chic name brand purse. I think Ciara is just what rocawear needs to be back on the map.
As far as her hair and make-up goes I’m sure they not going to advertise her look hit up. Geesh
80.
Yo_Momma
Thursday, May 17, 2007 /
complex dope says
Lol. I can think she’s pretty without liking her hair. Same for not liking someone’s outfit, shoes, etc but still like their face. You idiot. I didn’t say she should change her hair. I said I!(bold) am not feeling it. FYI. My hair is pulled back today.
Bill says
didn’t know Ciara had stans.
Yo_Momma is about to do a drive by on Complexdope because she said she like Ciara Hair pulled back….
Why did you attack my girl Yo_Momma ??
What did Complexdope do to YOU ???
I say
complex on dope is ugly ass hell, no matter what shirt, makeup, lipgloss, weave, no weave, pulled back or s curl she has…Im not a stan of anyone, im just tired of WOMEN (who r ugly) commenting on someone who’s not. Why hit her with a comment oh she’s pretty but not feelin her hair pulled back???? what kind of word play is that BILL? U smart and all but u need some glasses if you think complex is pretty!!!! im just sayin not HATIN!!
81.
theboyabouttown
Thursday, May 17, 2007 /
Ciara is so pretty. Notice how natural and casual she looks. I love it.
You may not notice but many still wear Rocawear. In fact, I think I have some sweats byu them- even though it’s not really my style.
82.
kay kay
Thursday, May 17, 2007 /
go ciara
83.
ICE-COOLER
Thursday, May 17, 2007 /
YO MAMA IS A GI-STAN!! when you see beauty you appreciate it. and i’m not the only one who appreciates her beauty. why does it bother you so much? Prozac anyone?
84.
Yo_Momma
Thursday, May 17, 2007 /
sorry dont see it (beauty) in complex on dope
85.
imnotcrazy
Thursday, May 17, 2007 /
some of the clothes are mad cute. glad cici jumped on that. get that paper girl!!
86.
yabaybgurl
Thursday, May 17, 2007 /
im happy for her dats a good look 4 her she doin big things
87.
Charmane
Thursday, May 17, 2007 /
I dont think its necessarily a downgrade for HER. Sure she wears alot of high priced exclusive clothing for events, but Ciara has always said she is CHEAP and that she still likes bargain shopping. I think rockawear is more suitable than sayyy gucci or some other high end fashion brand. Oh and Im surprised she looks refreshed and YOUNG without makeup!!! I always thought she would look tow up without her make-up crew but she actually looks her age. And her edges are surprisingly not completely shot like I thought they were.
She needs to give those weaves a break and rock her real hair cause it looks nice and wavy.
88.
yabaybgurl
Thursday, May 17, 2007 /
im happy 4 her this is a good look
89.
complexndope
Thursday, May 17, 2007 /
I don’t wear weave. Sorry
90.
dizxbxdatazngrl
Thursday, May 17, 2007 /
Uh oh…get em CiCi!
91.
Lashonda
Thursday, May 17, 2007 /
i have been avoiding commenting on this post all day cos i love ciara & i didn’t wanna do this but i just can’t help it….
CICI looks more like a man each day
*hangs head in shame*
92.
Scooby
Thursday, May 17, 2007 /
CONGRATULATIONS CALVIN I MEAN CIMANRA I MEAN CIARA. I KEEP FORGETTING SHIM IS A SHE. LOL! AN’T STAND THAT GIRL/GUY GUYRL.
93.
Lashonda
Thursday, May 17, 2007 /
i’m so sorry cici. i’m just a str8 up hater
94.
Resheika B.
Thursday, May 17, 2007 /
@92, 2 bad yalls is just mutha fuckin hataz cuz aint nobody talks bout that n-e more.Actually I live in Houston and people DO still rock Rocawear and i am admitting that it got sum cute clothes.I luv Ciara and she gunnna make that thang sell. EWWWWWWWWWWWWWWW Jay-Z is so ugly its not even a joke luc at that ugly ass face, letme stop.
95.
Salty
Thursday, May 17, 2007 /
Lashonda at least you can admit that you are a HATER, good for you.
I am so happy for ciara and her new campaigne.
The last model for roca wear was zoe saldana.
96.
eZa
Thursday, May 17, 2007 /
Congrats 2 Ciara. Its a good role for her.
97.
Ms.JayeL
Thursday, May 17, 2007 /
I used to wear RW in high school which was 5 years ago. A friend bought me a cute shirt and I have been trying to find some jeans to go with it. But no luck. I can’t find anything by them worth wearing. What I’ve seen lately has all those damn colors like Pepe who I am definitely NOT feeling.
98.
Talisa J
Thursday, May 17, 2007 /
All of you wack ass, dick sawed off haters can kiss my ass, because in these pics Ciara looks FABULOUS!!! Much better than any of y’all weak hoes!!!!!
Ciara is doin’ MAJOR THINGS, so STFU!!!!!!!
99.
gee
Thursday, May 17, 2007 /
IT GOOD SEE SHE DOES NOT HAVE THAT MUCH MAKE UP ON …I GUESS
100.
msblacknasty1
Thursday, May 17, 2007 /
im glad, one thing bout jay he will employ his own, and when they fuck up he brushes them off his shoulders, like he did bey lolol just kiddin lolo o lot of teens wear rocawear. isnt cici just 22 or 21
101.
Talisa J
Thursday, May 17, 2007 /
21, dumb ass!
102.
realness
Thursday, May 17, 2007 /
get em cici she looks really nice with her hair pulled back like that i love her
103.
Yondela
Thursday, May 17, 2007 /
Go Ciara, she looks normal and pretty.
104.
rocawearat
Thursday, May 17, 2007 /
who wears rocawear? everybody wears ROCAWEAR, what chu talkin bout. it’s still the s***.
105.
uh huh
Thursday, May 17, 2007 /
dang ciara doing it. who cares who wears it as long as she gets her check. and oh yeah, beyonce was on the campaign last summer, let’s be clear. her dumb azz couldn’t see that that was not a good move. and i think jay respects ciara a lot. they toured together when he was on his world tour and i’ve seen her in the cut at a couple of places. i’m glad for her. hopefully tina don’t put the roots on you.
106.
gee
Thursday, May 17, 2007 /
ummmm rocawear is definitely not the sh*t..i guess it ok for young kids ..but as an adult i would not be caught dead wear rocawear..sorry just how i feel..i personally like rock and republic..wink
107.
me
Thursday, May 17, 2007 /
wow ciara directing videos now…that’s doing if way big
108.
GODs 13th Disciple
Thursday, May 17, 2007 /
Damn Rihanna Got CoverGirl
Beyonce got Armani along with every other fortune 500 company
And Ciara got Rocawear..
Black classy fine ass ladies making the doughie
109.
ta ta
Thursday, May 17, 2007 /
yall must not be from the hood everybody still wears rocawear especially the rocawear cots that was hot this winter in the chi, its is directed towards the young people glad she gettin that paper.
110.
queshia
Thursday, May 17, 2007 /
Go ahead CiCi…. Get your money girl
111.
oo
Thursday, May 17, 2007 /
eff!!!!!!!! HE-ARA IS BAD LUCK!!! GO BACK TO HELL ASAP!!!
112.
Jamie
Thursday, May 17, 2007 /
congrats you betta make that money girl!
113.
MS. GOTTABODY
Thursday, May 17, 2007 /
Yeah, do people still wear the Rocawear ladies? Is it me of has the time of the rapper/turned designer thing died down? I know Sean John & Baby Phat are still heavy in the streets, but Rocawear ladies? But anyway, congrats to Ciara. GET THAT ENDORSEMENT PAPER!!!!!!
114.
knockkey
Thursday, May 17, 2007 /
Ciara always on point. Maxim magazine #72 hottest celeb .which I can’t respect. You know whites respect lindsey and brittany regardless of all their bad press. Hollywood don’t care about black celeb so we should hate on them as well. Ciara is a sexy and beautiful lady. How long is this fuck-up rumor going to play in this talented female life. She is only guilty of sharing the same name with the transexual in Ireland. ( PEOPLE IF WE CAN RESPECT OURSELF HOW DO WE WANT IT FROM OTHER) (CIARA DON’T PLAY BY HOLLYWOOD STANDARD SO THEY DON’T EMBRACE HER SHE SAYS I’M JUST ME TAKE OR LEAVE IT ) I SAY TAKE HER AS SHE IS AND LEARN FROM HER. SHE SPEAKS FIVE DIFFERENT LANGUAGE AND A HARD WOKER
115.
Christine
Thursday, May 17, 2007 /
She’s a… looking kind of rough there. Nah, not cute.
116.
trubltrubl
Thursday, May 17, 2007 /
Ciara is cute but she absolutely zero hairline
117.
Asentha
Thursday, May 17, 2007 /
I agree with Tianna. WHO cares? Next!
118.
player(quit spilling your GODDAMN drinks on me)
Thursday, May 17, 2007 /
Yay, go cici! I’m so proud of her. I have a rocawear purse lol, and this is a good look for the line, w/ Cici being on there. Very gorgeous lady:)
119.
melisus
Thursday, May 17, 2007 /
I mean thats nice and all but I am not into Rocawear like that.I buy it for my daughter but that’s very rare.Congrats to CiCi though do your thang get that money!
120.
CHERYLINMIAMI
Thursday, May 17, 2007 /
CONGRATS CIARA!
121.
D-MAN
Thursday, May 17, 2007 /
i luv’s me some CIARA ,but i think ONE DAY she gonna show up wit a GIRL on her ARM?
122.
MsLovely
Friday, May 18, 2007 /
Go head Ciara make that money!I love rocawear jeans.My ass always looks right in their jeans
123.
HA
Friday, May 18, 2007 /
CIARA’S GOT ROCAWEAR, CANDIES, VICTORIA SECRET, GLAMOUR AND NISSAN, SPRINT, HER OWN CLOTHING LINE, PUBLISHING DEAL WITH BMI, A DIRECTORIAL DEBUT THIS YEAR, AS WELL AS 2 MOVIES IN PRODUCTION AND STAY TUNED.
IT’S NOT A RACE, IT’S A MARATHON. MANY HEFFAS HAVE HAD LOREAL AND COVERGIRL CONTRACTS THAT ARE NO LONGER AROUND.
124.
me
Friday, May 18, 2007 /
former rocawear faces include naomi campbell, victoria beckham and beyonce.
125.
me
Friday, May 18, 2007 /
lol at beyonce having evrey fortune 500 company. that phone commercial, and mcdonalds? lol. wonder why she can’t make the richest 100 women’s list.
126.
Boogie
Friday, May 18, 2007 /
Rocawear are lucky she signed on to help em out.
127.
cbreezy007
Friday, May 18, 2007 /
congrats ciara!! since she’s doin’ rocawear, i kno evryone is gonna try n get rocawear stuf now. she’s gonna make it soo very popular. Jay-Z i gotta give u sum p ropz for that. U kno watcha doin’ in tha business world.
128.
Ant
Friday, May 18, 2007 /
i honestly think she’s one of the prettiest celebrities without makeup. cause most of them famous women look terrible without makeup. i see girls on the street, on myspace, on here that look way better. but she looks good without the makeup.
129.
niecy
Friday, May 18, 2007 /
DO YA THANG CI CI!!!YOU LOOK REAL PRETTY GIRL!!!
130.
CHERYLINMIAMI
Friday, May 18, 2007 /
SHE DON’T MAKE IT BECAUSE SHE DON’T GIVE THEM HER WORTH! THEY COULD GUESS! LIKE JAY-Z SAID BELIEVE NOTHING YOU READ IN THE MEDIA!
131.
UrbanlyBlissful
Friday, May 18, 2007 /
NATURAL BEAUTY!
132.
knockkey
Friday, May 18, 2007 /
2007 IT CIARA TIME
133.
Miss Joy
Friday, May 18, 2007 /
Good for her! But the question that is on everybody’s mind…How does Bee feel about that?
134.
tianni
Friday, May 18, 2007 /
Yeah! well aren’t we all glad the new model of ROCAWEAR LADIES was not “YOU KNOW WHO”? Of she couldn’t be anyways because of her mommas clothing line!
But go ahead Ciara! (she use to model previous to her music career anyways)! She certainly has the height to be a model.
135.
ShayShay
Saturday, May 19, 2007 /
Go CiCi girl do ur thing
136.
*killing me softly*/Janie P. Hanson/ Me#2/ I don't know what name to use!
Saturday, May 19, 2007 /
I think this is great for ciara and everything and she is so pretty. But I am a little ticked off by the rude ass comment that was posted by the staff who posted this. YOU may not wear rocawear, but I know lots of people who do. Where are your manners? I don’t visit this site very often so I don’t know if you are always rude or if you don’t like ciara or whatever the case may be, but your comment made was disrespectful and childish. How exactly would you feel if you were the new face of a clothing line and somebody with their rude ass just came out and asked the same question you did? That was really disrespectful and ignorant. Just know that haters never prosper. Keep your head up Ciara and don’t let nobody bing you down. God bless.
137.
KNOCKKEY
Sunday, May 20, 2007 /
CIARA HAS A NEW SINGLE (REPRESENT ME) FOR EVERYONE WHO HAS HER BACK
138.
KEEP IT FUNKY
Sunday, May 20, 2007 /
Congradulations to Ciara-
HOWEVER,
is this a cult?
Jay Z is on some David Kurech (sp) cult leader type of shit with the “chaining” of R&B bomb shells.
it seems like there is a boys club inside the industry playing checkers and chess with the girls in the industry.
Ciara seems like she has a good head on her shoulders so i hope she will not get caught up in the bullshit
ciara is a great performer and she doesnt need to get down with every JOE;) to keep her name out there.
it seems like it’s more for publicity anyway
is she even wearing Roca wear in the photo?
welcome to the industry
also,
the reason alot of these “endorsements” dont turn in lucrative money like MJ or Tiger is bc they are not real deals.
they are ghetto deals
meaning they are all for show not for doe
black people are so gullible
believe everything we see
and then we wonder why the industry keep giving us these non talented artists.
they dont respect us bc we believe everything they say
but big up Ciara- cont success
139.
KEEP IT FUNKY
Sunday, May 20, 2007 /
In other Ciara news, the singer is set to make her video directing debut. She will be directing the video for the winner of the Glamour Reel Music competition. The three finalists happen to include Tiffany Evans, who has Ciara on one of her songs.
——————————————————————————–
GO CIARA!!!!
keep going in your own direction.
140.
linda
Monday, May 21, 2007 /
J IS A BUSINESS MAN. C IS VERY HOT. B HAS HER OWN JEANS AND DOING THE DAMN THING. THAT GIRL IS YOUNG ENOUGH TO BE HIS DAUGHTER. C JUST MAKE SURE ITS JUST BUSINESS DON’T GET CAUGHT UP. I RESPECT YOU AND YOU ARE A VERY BRIGHT YOUNG LADY. J RESPECT WHAT YOU ARE BLESSED WITH AND UNDERSTAND NO MEANS NO. ALL THREE OF YOU GUYS ARE MAD RESPECTED THERE WILL ALWAYS BE HATERS. DON’T MAKE THIS UGLY. GOOD LUCK TO ALL OF YOU. J B AND C
141.
ribbone
Tuesday, May 29, 2007 /
This girl is really about to blow up! No matter how much people try to down play her talents and hate, she takes it to a whole new different level everytime she comes out with something! She dances just like a Peach too, so I know there is much more we haven’t seen yet! When I saw her pop lock in the ” Get Up ” video, I knew it was really on!! That’s the dance she bounces from the floor and pop and lock that @ss, Georgia girls do that in their sleep!! AND, because she is so very humble and down, she’s gonna have plenty more big things come her way!!!
142.
jason
Monday, June 11, 2007 /
yo cici i got a freestyle 4 u.
yo cici wat are doing wit jay-z
i thought i taught you better than going out wit mr.t
you just wit rocawear so you suck jay-z’s b*lls.
why would you do that when 1 year ago you got dumped by biggie smalls.(bow-wow)
you need to no that theres more than dolla-dollas
cause jay-z thinkin of that promise video he just wanna holla-holla.
At first i thought you were a nun givin up none of yo goodies
let me be the first to say i think your eager to give up some of those cookies
im not a hater im just sayin think before you act
cause he may be another bow-wow waitin to stab you in yo back.
that was to you cici wit love
143.
DJ AARIES (THE HULK)
Friday, March 7, 2008 /
WASSUP PEOPLES, THANX 4 CHECKIN OUT THE VIDEO, THANX TO ROCA WEAR,ALLHIPHOP,BLACK PLANET, AND ALL MY SUPPORTERS FOR THE LOOK & SUPPORT in making me the NEWest face of ROCA WEAR… TO FIND OUT MORE ABOUT ME & CONTACTME, HIT ME UP ON MY SITES!!
http://www.myspace.com/djaaries
http://www.hoodharddjs.com
144.
keep it gully
Saturday, January 31, 2009 /
ciara is truly a diva. why cant we come on blogs and stick to topic.they didnt ask about beyondfake.but since we talking about her big/nappy hair.jay-z even thinks ciara is more profitable than bey. damn thats messed up. go cici.get paid….
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