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BEYONCE LAUNCHES DEREON IN CANADA

Thursday, August 16, 2007

BEYONCE @ DEREON LAUNCH THE KNOWLES @ DEREON LAUNCH IN CANADA BEYONCE @ DEREON LAUNCH (2)
Photo Source: AP/CP & Wireimage

Beyonce announced the Canadian launch of her “Dereon” junior clothing line in Toronto yesterday. Also there was her Mother and designer Tina Knowles, and Dereon spokesmodel Solange Knowles. All the ladies were decked out in the line’s current apparel, with Beyonce wearing the Dereon Nefertiti dress.

aptre_33186338.jpg
Models in Dereon | Photo Source: AP/CP Photos

Ya’ll can say what you want about Bee but, her clothing line is doing pretty well. You see everywhere wearing it and alot of the pieces are cute in that Beyonce way. In the lastest Beyonce news, she is releasing a Spanish language EP on August 21st featuring select songs from B’Day - titled “Irreemplazable”

225 CommentsCOMMENT?

Posted by: TIANNA

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225 Comments


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151.

DCTRINI

Thursday, August 16, 2007 /

BEYONCE CLOTHING LINE IS A NO NO….NOTHING SCREAMS HIGH FASHION WHEN I LOOK AT HER STUFF . BEYONCE DRESS IS THE WORST OF ALL WORST.. THE WHITE GYAL @ THEY END LOOKS DECENT. EVERYONE IS SCREAMS RAINBOW OR PICK AND PAY TO ME .

152.

halcyonc

Thursday, August 16, 2007 /

Bee may be doing well with her clothing line(first I heard that,but anyway…)but the shyt is still TACKY. I’ve only seen someone(I live in Canada)with her line on twice at the most. It isn’t original and it is too damm loud for my taste. I would like to think I dress more understated than this. You couldn’t pay me to wear that crap. To me,it looks pretty much like BABY PHAT. It has all been done before. Not to mention,I detest that dress Bee is wearing. It is so preditctable:sparkles…check…sequence check…big ole dutty chiclet smile with pure gums…check…12 packs of weave…check…YAWN.

153.

halcyonc

Thursday, August 16, 2007 /

Bee looks like a bloody robot in the third picture. You know I’m not lying either.

154.

halcyonc

Thursday, August 16, 2007 /

The clothing here dont look that bad. I guess Tina make Bey and Solange wear all the experimental outfits.

Experiment gone wrong more like it…LMAO

155.

halcyonc

Thursday, August 16, 2007 /

Bebe, Arden B, Express, Zara, Lucky Brand, Rock Republic, all the clothes that people wear are the same, if not more expensive then HOD and Dereon’s line. But because it’s black owned, it’s suppose to be cheaper?
***************************************************************************

I’d be more than happy to support my black brothers and sisters-even Beyonce. However, the clothes unlike the other designers you mentioned aren’t very stylish IMO and look cheap.

156.

halcyonc

Thursday, August 16, 2007 /

OPRAH CORRECTED HER ASS REAL QUICK LIKE “OVER $100 FOR THE JEANS?? THAT AIN’T AFFORDABLE!!” AND BILLIONAIRE-ASS OPRAH SAID THIS!!! HAHA AND TINA’S ASS HAD THE NERVE TO BE LIKE “NO, IT IS… IT IS…” WHILE THE AUDIENCE WAS HOWLING LAUGHIN CUZ OPRAH SAID WUT WAS ON EVERYONE’S MIND. TINA NEED 2 STOP LYIN’.

****************************************************************************************8

That just proves how far removed some or should I say most celebrities are. They have no idea how much things cost in the real world. At least Oprah is still grounded somewhat.

157.

Carmen

Thursday, August 16, 2007 /

I think the entire line is terrible and I agree with many of you here that the pieces look cheap..I feel that when celebrities come out with a fashion line, it usually looks cheap,slapshod and their designs scream—”Im in it for the money!!!”. I love high end designer accessories, shoes, and denim but this I would not buy. And I am not saying that I would not support our brothers and sisters–I am all for that–it is just my personal style. By the way if you are looking to support a true African American designer then you should check out Tracy Reese–she has a fabulous line of clothes and they are usually at Saks, Nordstroms, or NM. Also if you like over the top..try Rachel Roy–she’s expensive–but i think her designs are very innovative and fresh if you can pull it off..she’s found at BG’s and NM.

158.

shorty

Thursday, August 16, 2007 /

I WON’T PUT MY DEAD GRANDMOM IN THE HOUSE OF HE DERON!!!!

THEM CLOTHERS ARE UGLY..

LOOK LIKE A BUNCH OF GIRLS READY TO HIT THE STREET

159.

halcyonc

Thursday, August 16, 2007 /

ASHLEY…Please explain what an “immigrant” looks like? That was so ignorant.

160.

awoyaa22

Thursday, August 16, 2007 /

TIANNA, it looks like you have personal issues. your job is to tell us what is going on, we appreciate but you have to stop all these crazy attitude that you put across. YOU ARE RIGHT WE CAN SAY ALL WE WANT. DAMMIT

161.

EBZ01

Thursday, August 16, 2007 /

wow @ 58.

@ Classy sthu ‘cuz them clothes they got on for the most part do look cheap and they’re super ugly.

162.

BeyDaBest

Thursday, August 16, 2007 /

Beyonce’s body is BANGIN!!!! She looks beautiful. Keep the haters hating Bey and keep getting richer!!

163.

stylejunkie

Thursday, August 16, 2007 /

Please NO Beyonce. Don’t make anyone else suffer with your guady as hell “fashions”. No self resepecting person over the age of 16 would seriously rock that shit, let’s be real.

When are Kimmora and Tina gonna learn that excessive amounts of gold foil, glitter, animal prints, and slapping your name over clothes does not equal fashion? SMH.

I’ll stick to my Forever 21, thankyouverymuch.

164.

Nico

Thursday, August 16, 2007 /

I love Beyonce… I think she is phenomenal but those clothes are whack just like Kimoras line. I dont understand how such fab women can produce such crap clothes. Its a shame that girls are going to run around in the streets with these outfits. They will look a hot mess and think they are on top of their fashion game bt sadly they arent. People lets remember just because it has a famous label doesnt mean its hot.

165.

evolving

Thursday, August 16, 2007 /

not a fan of dereon. just another urban wear line to me. beyonce looks nice in her dress though. i didn’t even realize that was solange until i enlarged the picture. she looks so dark i didnt even recognize her. i’m not saying anything is wrong with being dark. i’m just saying she didn’t look like herself in the picture. i just don’t understand how solange can look as messed up a she does all the time when beyonce has all of that money and resources. there’s just no excuse for it…

166.

TISHA

Thursday, August 16, 2007 /

HOUSE OF DEREON MAYBE DOING WELL ON MARS, BUT HERE ON EARTH IT ISN’T. TO SAY HER FASHION LINE IS DOING WELL IS LIKE SAYING, J-LO LINE IS SELLING MILLIONS TODAY. NO ONE WEARS IT.

167.

QueenChocolate

Thursday, August 16, 2007 /

The pink trousers & multi-coloured bomber is real nice. Everything else might as well be Babyphat.

168.

QueenChocolate

Thursday, August 16, 2007 /

Beyonce’s dress is tacky.

169.

ballers wife

Thursday, August 16, 2007 /

SOLANGE IS NOT CUTE AT ALL I KEEP TRYING TO SEE BUT SHES JUST NOT CUTE. BEYONCE HAS A NICE BODY.

170.

Mercy

Thursday, August 16, 2007 /

Beyonce looks like a doll….very pretty & I love the dress on her.

171.

ballers wife

Thursday, August 16, 2007 /

YOU WONT CATCH ME IN DEREON, APPLE BOTTOMS, BABYPHAT ,ROCKAWEAR NONE OF THAT BULLSHIT IM NOT ROCKIN NO STAR’S PUT TOGETHER FASHION I DONT LIKE HOW IT , IT ALL JUST HAS A HOODISH LOOK TO IT. IM GOOD

172.

Landon

Thursday, August 16, 2007 /

LMAO..SOLANGE BEING THE MAIL MAN’S KID….DAMN THAT WAS FUNNY..BUT IT’S SO TRUE!!!

NOT A FAN OF HOD OR DEREON,THE CLOTHES ARE WAY TO EXPENSIVE, AND THE MODEL DON’T MATCH, I’M FROM TEXAS AND I HAVE NEVER SEEN ANYBODY WEARING HER CLOTHES,BABY PHAT, ECKO,AND APPLE BOTTOMS GOT THE LADIES URBAN WEAR ON LOCK.

173.

Fallinangel6211

Thursday, August 16, 2007 /

Well i love to see people advance in their endeavors sooooo like my dad says to me Make ya money Boo Boo

174.

DCTRINI

Thursday, August 16, 2007 /

@159 yeah i agree with you….how does a immigrant suppose to look ashley? do explain

175.

Peacekeeper00

Thursday, August 16, 2007 /

I’m not feeling the clothes…all these clothing lines look the same…but I gotta give Beyonce credit, she is killing it in that dress.

176.

Islandchick_Bri

Thursday, August 16, 2007 /

Some of the pieces look cute & B is killin em in that dress!

177.

Ninagirl1

Thursday, August 16, 2007 /

Beyonce is rockin that dress. Solanges appears to have been tanning a bit lately. :)

178.

Loquacious

Thursday, August 16, 2007 /

I wonder how low beyonce can bend in that dress…

As for Josie and the pussycats…looks like they didn’t look at a full length mirror before leaving the room

179.

Confucius

Thursday, August 16, 2007 /

B looks beautiful here……..

180.

beyonceslacefrontwig

Thursday, August 16, 2007 /

Who says her clothing line is doing well? NOT WHAT I HEARD!

181.

Duchess Chanel

Thursday, August 16, 2007 /

Um so Solange looks like shit but damn Beyonce looks hot as hell…How is she not on the top of all the hottest bodies in Hollywood lists dred

182.

beyonceslacefrontwig

Thursday, August 16, 2007 /

LOL @ Trish saying:
HOUSE OF DEREON MAYBE DOING WELL ON MARS, BUT HERE ON EARTH IT ISN’T.

I guess it is known as House of Do-wrong for a reason.

183.

beyonceslacefrontwig

Thursday, August 16, 2007 /

EVerything that these chics said when they were introducing the line was wrong. They said HOUSE OF DEREON would be AFFORDABLE. It is not.
They made all the hype that it would be unique and different from the clothes already out. IT IS NOT. It is just as tacky as other urban wear.
Beyonce made this big deal about how she cant find clothes that fit her as a curvy woman. These clothes dont do nothing for an average woman, let alone a curvy one. And many complaints about the sizing.
So what is HOD’s unique selling proposition, cause they cant even get the basics right???

184.

beyonceslacefrontwig

Thursday, August 16, 2007 /

On People.com, 75% of people rated Beyonce’s Dereon outfit she has on as a MISS.

185.

ja

Thursday, August 16, 2007 /

Whose letting their Kids wear this mess, and Why. Matt and Tina should be ashame. them girls look like street walker. You cant and shouldnt be wearing none of that to school. What are they thinking about. is this why little girls are selling themselves at the mall. To buy those 200 lee jeans with a house of Do-wrong sticker on it. I’m a firm believer of respect no matter what you got own, but damn ya we got to start somewhere. those are video clothes. Matt and Tina been dressin them girl with they ass out for years. Monica sold plenty of albums without takin her clothes off, so did Brandy and Tamia, but I guess you have to take your clothes off to make the real bucks. And dont yall even act like B-Day went hard on beats and lyrics it’s self or that it was even going to have that success without the re-release. “Ring the alarm” what the hell does that have to do with anything

186.

Queshia

Thursday, August 16, 2007 /

Its nice the whole family is envolved I hardly ever see my family so It just brings warm feelings which is great for buisness.

187.

Nickey

Thursday, August 16, 2007 /

I’ve never seen anyone in HOD. Maybe its only her fans that were the stuff. I’ve only seen them in a few stores in California and they were on clearance.

But I still dont understand why people act like she is the one designing the clothes herself. We all know its her mamas stuff and she is the marketing tool.

188.

jscene

Thursday, August 16, 2007 /

sorry, this look like a bunch of glittery bullshit.

189.

guttawayz

Thursday, August 16, 2007 /

Wow….do u see B in that dress. Body looks real good.

190.

Chelle

Thursday, August 16, 2007 /

I love that dress that B is wearing.
She doing it big so i have no clue how people can hate.

191.

CHERYLINMIAMI

Thursday, August 16, 2007 /

PEOPLE THEY HAVE TWO CLOTHING LINES

HOUSE OF DEREON

DEREON

192.

Tiffany

Thursday, August 16, 2007 /

The models look awful! Those outfits are hideous! House of Dere”YAWN”!

193.

SayIt

Thursday, August 16, 2007 /

i see solange put on sum weight she looks much better, & that dress is 2 cute!

194.

GoDivaKai

Thursday, August 16, 2007 /

I wont knock the “Knowles Hustle” but I personally am not feeling the clothign that I have seen so far from the HOD line. Its looks cheesy in that 80 ish way ,likE somethiNg you would expect old school rap group JJ Fad to wear .lol”Supersonic” I could see a younger generation of early 20 ’s and teens age group women wearing this,but not a mature classy /sexy lady! Perhaps I havemt see all of the line yet but what I have seen Im not impressed,and fcat that I hear that its sized xtra small is just a NO NO! I do like some of the shoes. The ones that Solange is wearing is are hot.Id rock those. I think Mre Knowles is a lil stuck in the 80s her d*amn self .I notice she likes spandex bottoms, and the red lipstick al the time, etc

195.

GoDivaKai

Thursday, August 16, 2007 /

Also Beyonce is wearing the hell out that dress but the gold on the black seems cheesy.I’d like it better if it were a solid color.

196.

ja

Thursday, August 16, 2007 /

This is just like FUBU, you make a sub-qual line and expect people to by it because your black. I just came from the site, They have shirts or 9.99. They are ugly but I figure some little girl will want it because it Bey. Hell of a sale. 48.99 to 9.99.

197.

tianni

Thursday, August 16, 2007 /

That dress Beyonce is wearing looks as if she pulled it from Mariah Carey’s closet!!

198.

ladytroublesome

Thursday, August 16, 2007 /

LMAO@ Solange looking like Kelly.
The dress Beyonce is wearing is nice.

199.

I know im right!

Thursday, August 16, 2007 /

More than half of yall know yall like the clothing but because alot of people dont like yall claim its “cheap”.I admitt it does look pretty cheap BUT I know they got some cute shit,their huddies are off the chain their dumb sexy,but its a a part of clothing you only wear once because after it would looked washed out.I think Dereon only looks good on Beyonce because if I saw those models rocking it I wouldn’t even think twice.But Beyonce looks very sexy in her dress,but I dont know if I would ever wear it,it looks like its skin tight on her like someone painted it on her body.And plus it looks like they asked Daniel(Juelz) to put some of his car stickers on a plain black dress.

200.

Jakia Carter

Thursday, August 16, 2007 /

@58,
OOOOOOOHHHHHH MII DAMN GOODNESS!!THAT SAME SHIT HAPPENED 2 ME!

I GOT A “HOD” HOODIE THAT WAS BLACK AND WHITE,WHEN I SAY THIS HODDIE WAS CUTE…….I MEAN THE SHIT WAS ON FIYAH!!

SO I WORE OUT 2 A PARTY RIGHT , I WALKED IN WITH DAIMONDS ON THE TOP OF EACH “HOD” DESIGN,AND TELL ME Y, WHEN THE PARTY WAS DONE, THEY WERE ALL GONE.WHEN I SAY ALL IM NOT MEANING 2 OR EVEN 10, THE SHIT WAS “ALL” GONE,NO LIE,OR EGGZAGERATION.

SO IM LIKE OOOOKKKAYYY THEN,THE PARTY WASN’T EVEN LIKE WE WAS JUMPIN ALL OVER EACHOTHER I SAT MII ASS IN THE CORNER 4 MORE THAN HALF THE TIME.

SO IM LIKE,IF THEY ALL GONE,IT LOOKS NORMAL, AND THEN………… I WASH THE SHIT,THE WHITE DONT TURNED 2 CREAM, ATLEAST 20 OF THE BLACK DESIGN WER OFF,AND I WAS LIKE WTF?!?!

TOOOOO DAAAAAMMMMN CHEAAAAAPPP!! BUT I STILL GET SOME CUZ THEY CUTE BUT I JUS DONT WEAR THEM TWICE.

201.

Lula Pear

Thursday, August 16, 2007 /

I can not believe so many people like this stuff, it is ridiculous. Beyonce is NOT stylish, and that’s just it. She has never worn anything even remotely fashion-forward. She accessorizes with the most obvious and oftentimes ill-fitting things. She clearly has the “as long as it’s designer, it’s cool” mentality, hence the HOD symbol plastered over everything, and her own constant matchy-matchy ensembles. I won’t even go into the clothes looking cheap, because she could have used the most expensive material available and still, having no sense of style whatsoever, come up with this mess. It’s pathetic, really.

202.

Lula Pear

Thursday, August 16, 2007 /

Oh, and to the person who said there was another line… Yep, like “Baby Phat” there is a higher-end line… The girls wear wearing it when they got their star on the Hollywood walk of fame… Go and look at those pictures and come back and tell me if you think even that’s remotely doable lol Beyonce is just tacky….She’s like one of those old ladies in the gold lame vests at bingo….

203.

Ceecollegegal

Friday, August 17, 2007 /

i don’t know about the “house of deron”.. who can afford that crap?? I love Beyonce but they need to start selling that shit at walmart or something cause the quality of clothing isn’t all that great….its just too damn high (its not worth it).

204.

lala.

Friday, August 17, 2007 /

clearance buyout in 2 years y’all cheap cheap cheap

beyonce looks like a whore
solange looks fraggle rock

tina- guess you finally got your tits you been wanting

irremplazable lol @ that just a hot mess

205.

Mz. Juicee

Friday, August 17, 2007 /

I’m LOVING the dress Beyonce is rocking

now tell me WHY is it that these clothes im seeing are cute but the shit i see down here is ugly as hell they need to step their game up!

206.

beyonceslacefrontwig

Friday, August 17, 2007 /

It’s not hate but fact, HOD isn’t doing well. They’ve been in Canada since the beginning, this launch is just press to make ya’ll think exactly that “We’re expanding ya’ll.”

You remember J-Lo’s line? I’ve never seen anyone in that crap yet J-Lo said how great she was doing, and now the line is almost out of business.

Beyonce will do an European, Japanese launch to make ya’ll stans think she making moves soon. The line’s in Wal-Mart for shit’s sake!

207.

MissTee2U

Friday, August 17, 2007 /

love b..but HOD is as tacky as baby phat…you have to be 13 to want to wear all that gold and shit all over your clothes!

208.

Why?

Friday, August 17, 2007 /

Why do people try to tell other people what they should and shouldn’t like. I like glitter, shimmery, shiny stuff and could give a damn who doesn’t like it. I don’t dress for females anyway and as for males, I don’t have a problem in that area.

209.

bon bon

Friday, August 17, 2007 /

while she laucnhing in canada, she need to launch a plus size in the us. shiiiiiit.

210.

bon bon

Friday, August 17, 2007 /

but now that i think about it, i have seen anything that i like….maybe keep it for the skinny girls, hun……lol

211.

OhMightyIsis

Saturday, August 18, 2007 /

Beyonce’s dress looks like something a stripper would wear. It is incredibly dated in terms of style and cut (think 1980s…Pretty Woman). But her shoes, those gold heels are gorgeous.

Solange’s dress is actually cute. I don’t like the fabric of it. Is that lycra? And is it see-through? Not a good look. But the belt and the cut of the dress is cute. Her shoes are nice as well.

Tina’s outfit is atrocious. No 50 year old woman (except for maybe Liza Minelli) should be caught dead wearing that cut up sweatshirt. Literally, that is what it is. And are those leggings? SMH. Bad, bad, bad for Tina.

The Models - some of the individual pieces look good…but are common in that nothing is original. It looks like much of the same of what’s presented out there today.

I saw an add in a magazine for HOD’s Fall line (I think). Solange wore a nice shrug jacket that had a herringbone print. Beyonce wore a sweater dress, red and white striped.

HOD and Dereon, both have the potential to be good lines, but for the most part end up looking tacky and very hookerish. I see where the designers are going…they’re going for Vanity 6, circa 1985, but it’s not working.

I agree with a poster above who stated that these clothes only look good on Beyonce and even Kelly…but really, they only look good on Beyonce. This chick manages to make this hooker dress look remotely decent in those images above. But then it’s only afforded that small modesty because look who’s wearing it. :)

212.

LikeThatYall

Saturday, August 18, 2007 /

Sometimes u just gotta put that freakum dress on.

213.

seductiverose

Saturday, August 18, 2007 /

I don’t understand why they stay tryna sell this shit. These clothes are hideous—strait up. They OD on the logos just like Kimora does. And @ some point, you’ve just gotta stand back and say “ENUFF!!”. It’s like down-right tacky. I don’t get the target market but somebody must be wearing it. But then again they B’s $$$ keeping this company alive…

dueces:)

214.

Neyna

Saturday, August 18, 2007 /

Beyonce looks AMAZING as usual…

215.

OH MI GOODNESS!!

Saturday, August 18, 2007 /

@206,
OFCOURSE U WOULD BE IN WALMART!!CHEAP ASS!

216.

yodi

Sunday, August 19, 2007 /

Bee looks like a 42 street hooker. Everything looks cheap.

217.

POO

Sunday, August 19, 2007 /

WOW!! If that’s Solange, she looks TANOREXIC. How did she get so dark, and does Kelly know she borrowed her wig? And someone needs to tell Tina that when you get to a certain age, it’s time to put the catsuit away, unless you’re Tina TURNER!!

218.

RODRIGUEZ

Sunday, August 19, 2007 /

beyonces dress look like sumthin out da chinese store

219.

dolly pops

Sunday, August 19, 2007 /

eh hem people its DEREON (different from HOUSE OF DEREON) dont talk about prices until you’ve seen them
That nefertiti Dress is $59.00
Not that expensive stop knocking BEE haters the line is very affordable

220.

Chantanese

Sunday, August 19, 2007 /

The Knowles girls look nice. the clothes look good as well. I be looking at the website and these bitches want $50 for just the tops of outfits when they can just sell them together they cute but not that cute.

221.

m. best

Monday, August 20, 2007 /

That dress was only made for Beyonce to wear. ladies please dont fool yourself and go out and buy it, unless you plan to rock it for your man on dress up night @ the crib, while he rocks his pimp suit. lil sis dress is cute but that cheap belt and gold emblem detracts from it.

222.

plove78

Tuesday, August 21, 2007 /

The only thing I like is the shoes Solange is wearing. That might be the only thing I would buy. Everything else looks sooooo cheap. I work at Macy’s and I checked out B’s House of Dereon clothing line and the stuff is’nt worth what they are asking for, The jeans are approx.$118.00 and the shirts are over $50.00. I mean don’t get me wrong, I will support my people when they do something positive, even Oprah said that we need to get a second job just to pay for the clothes when Tina and B were on the show, that was hilarious!!!!!!!!!!!!!!

223.

umi

Friday, August 24, 2007 /

Beyoncé’s lookin’ real beautiful!!! But she needs to chill with her over-the-top behavior, it’s real annoying!!! And all she gets outta it’s a trip down the stage on her face!lol… But I can’t deny that she’s one of the most beautiful women out there- and her body’s straight bangin’!!!

224.

Suziiy

Wednesday, March 12, 2008 /

where can you get the dereon clothes in toronto????????

225.

niesha ragston

Monday, January 26, 2009 /

all yall doing is hating yall act like yall the ones who made up dereon damn lay lo and afford it damn at least they trying it is kinda hard creating clothes of what we like damn give them more time quit player hating shit yall making me mad!!!!!!!!!!!!!!!!!!!!!!!!11111

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