MINI FASHION ROUNDUP: DIDDY TAKES ON ENYCE / GARCELLE’S JR. JEWLERY LINE

October 23rd, 2008

diddenyce.gif Diddy is continuing to build up his empire – the entertainment mogul along with Liz Claiborne Inc. announced this week that Combs purchased fashion label Enyce. Diddy said in a press release:

“Enyce is a brand that I have always admired, and they have been a very important player in the young men’s sportswear arena for over a decade. I am really excited to bring it into our portfolio of brands that already includes Sean John and Zac Posen…

Our long-term plan is to grow the Enyce brand through innovative marketing, expansion of the menswear and boy’s lines, and launching into new licensing categories. The current economic climate may be challenging, but we believe it is also an opportunity, and we are really excited to add Enyce to our lineup.”

Liz Claiborne Inc. acquired Enyce back in 2003, but due to the poor economic issues and lack of sales – adding Diddy to the mix may bring about positive changes for the company.

GARCELLE + CHILDREN’S JEWELRY

garcellebab.gif During LA Fashion Week last week, actress/ex-model Garcelle Beauvais-Nilon revealed she will soon be releasing a jewelry line targeted at children:

“I have a jewelry line for kids and teenagers — or the young at heart,” she said, explaining that her collection will include charms hung from cords. “We have ballerinas. We have teddy bears. For boys we have cars and crowns,” she said. “So sort of fun and rock and roll, but still really cute pieces.” So why make the jump into jewelry design with her twins’ one year birthday just days away? “I wanted to do something creative even though I’m home as a mom. So this was something that I could sort of do, but still be with them.” SOURCE

Gotta love those hard working Mommies! With a price range from $40 to $300, Garcelle’s line is expected to release mid-November.

  1. iI suppose diddy is pretty successful in the fashion industry. Lord knows he’s not doing even almost as hot in the music industry.

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  2. 2.
    WHYASKWHY

    Make that money Diddy. I’m not mad at you. Do you.

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  3. 3.
    vanessa

    Diddy is a walking advertisement. lol.

    Go diddy :D

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  4. 4.
    Blair.Belvedere

    Hopefully, its not a waste of 20 mil.

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  5. 5.
    angelita

    I
    I think Diddy made a great decision. Enyce was definitely one of the top urban designers when I was in high school.
    Can’t wait to see Garcelle’s jewelry. I think its a great idea.

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  6. 6.
    beyonceaintallthat

    Good for you Garcelle, make that money

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  7. 7.
    Change- verb,to change one's opinions or intentions

    Is anyone checking for Encye? lol… Well maybe after the revamp we’ll see what the fashion monster Diddy does! lol….

    Awesome Garcelle great idea and something besides perfume!

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  8. 8.
    Change- verb,to change one's opinions or intentions

    Good look Garcelle, soemething besides perfume! Love it!

    Diddy monster gonna change it up.. people might check for Enyce again!

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  9. I wanna know who the hell won that damn i wanna work for diddy mess? I guess since he doing his thing in fashion this is a good look.

    Aww, Garcelle working with the kids. Interesting to see her pieces.

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  10. 10.
    Nothing But Love

    Good for diddy i guess….i didn’t know people still wear Enyce

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  11. 11.
    disturbed

    I like P Diddy. But what up with those teeth. looking kind dull and yellow! (lol) DO YOU DIDDY! Do YOU! (how is Laurie Ann Gibson)

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  12. 12.
    MANDY

    Jewelry for kids? No thanks.
    Does Diddy have extra short teeth?

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  13. 13.
    HALCYONC

    I am not into buying jewelry for children. They aren’t old enough to appreciate it nor care for it.

    Good move PShitty…that is where your talent is…he always looks good…even I can admit that and I can’t stand the brother…

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  14. He needs to focus on Sean John. I expected soo much more for the Sean Jean clothes line, and the clothes are soo plain and boring! I LOVE Enyce, and I’m really hoping that he doesn’t downgrade it because I’m a BIG fan of Enyce. We’ll see….

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