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MUSIC VIDEO: AMERIE - “WHY R U

Tuesday, June 9, 2009

Amerie stopped by BET’s 106 & Park to premiere her video, “Why R U” directed by Ray Kay.

“Why R U” is the lead single from Amerie’s first venture with Def Jam, her fourth studio album, In Love & War, which is set to hit stores this August. Check out some behind the scenes footage below.

242 CommentsCOMMENT?

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242 Comments


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76.

Lil Mama C4

Tuesday, June 9, 2009 /

I really like Amerie but I must say she is disappointing me with this new material. The song isn’t a hit and the video was whack! I’m sorry but this isn’t going to keep her in the game. She has been gone a while about I mean damn, this is your comeback with all thats went on in her absence … sorry but you gotta come stronger than this!

77.

Romeo

Tuesday, June 9, 2009 /

OMG r we listening to the same song…. please dont let her pretty face thwart ur vision of what good music is…. sadly; Amerie cant sing…she has very little vocal range or control and thats y all her music sounds alike….she is the definition of a bad product in good packaging……Amerie is the Human version of the Snuggie…..Great promotion makes u want to buy somthing that u just dont need… u can use a regular blanket and be just fine…..
This single wont be going anywhere, hopefully she has something better in her bag of tricks causei dont think ppl will fall for it this time… Sorry but this song sounds like she recorded if sitting in front of her home acer computer, with some fauly ass equipments; while she was bored eating peanutbutter. unfortunatly, this is what a great edited version of what she actully sounds like…..Isnt that a bit sad??? I really want to like her tooo….

78.

KRAYZEE.

Tuesday, June 9, 2009 /

gorgeous!! she’s so pretty and talented. the song has been growing on me

79.

LOVE ME SUM MAINO

Tuesday, June 9, 2009 /

saw this last night on 106 n park, the girl is hawt!!!

80.

CHICITYFORLIFE

Tuesday, June 9, 2009 /

SONG IS A GREAT SUMMER TRACK. THE SAMPLE IS HOT!

I THINK IF IT GETS ENOUGH RADIO PLAY, IT WILL CHART PRETTY WELL.

BUT I DO AGREE, MOST OF HER MUSIC SOUNDS THE SAME!

81.

Jace

Tuesday, June 9, 2009 /

LOVE THE VIDEO. SHE looks so dope…She’s great when she sticks to her element..The energy is ill….I hope she can stick around a bit longer than one or two singles from this album…Good for you Amerie.

82.

WTF. . .

Tuesday, June 9, 2009 /

I think the song is co0l for her, the video is nice…But she can’t dance for nothing, that same old 1 thing bop isn’t cuttin it and she’s very stiff…

83.

OrangeStar616

Tuesday, June 9, 2009 /

Shoe Diva I have to agree, she graduated from GeorgeTown, and I think she is a bit jaded by the BS in the industry like anyone else would be with sense and character…I like this newer material this single in particular, she is classy and fly, and althomay not the the best vocalist or whateva I still dig her style music wise……I have been a fan since the beginning, wish her all the best!!!
She won’t go out like Ciara or Ri Ri or Cassie etc getting a s s naked for publicity and thank goodness for that

84.

UM...I GUESS

Tuesday, June 9, 2009 /

she’s a gorgeous girl… but i’m less than impressed with her vocals (as i always have been)! and the video is very reminiscent of “one thing”. i’ll pass…

85.

the chuuch say amen

Tuesday, June 9, 2009 /

Amerie has the best legs in the industry..no doubt! But this video doesn’t impress me! What direction did Ray Kay do..he just told the girl to stand in front of the camera and swing her hair around? I would have directed a way better video. I need to start a music video company..stat!

86.

peacekeeper

Tuesday, June 9, 2009 /

Unique? The song sounds like an old Mary joint.

As for Amerie on 106 last night…I got the exact opposite vibe from her. It wasn’t Rosci and Terrance that were acting funny - Terrance is the one that bought up her reading books. She is the one that was acting like she didn’t want to talk about it. Just like they ask her “how she was in school “and she acted like she was ashamed to say she was a nerd.

87.

Katz

Tuesday, June 9, 2009 /

@67

I think Amerie can sing! Sure she doesn’t have the most soulful voice or even the most contepary voice but she can sing nonetheless, you say “bad product in nice packaging” I don’t understand that because Amerie has rally yet to make a large dent in the industry……. NO MATTER HOW MUCH I LOVE HER!!!!!!!

I think this is a great example of an artist who wants to go one way musically and a record company who doesn’t believe in her. But she is not willing to compromise for them just to turn her into a Rhianna clone!

I love Amerie but this is your forth album baby…… If this one is a no-go I don’t know what to say but move on

88.

YES! YES! YES!

Tuesday, June 9, 2009 /

this video is fuckin hooooooooooooot.

people who are saying this video/song is not good enough is probably right. just wait for her to release a second single and then we’ll see.. i’m sure she’ll bring it. i REALLY appreciate what amerie is doing with her sound this time around. it’s like NOTHING those other r&b girls are doing. she’s unique, beautiful, smart and talented. i love it.

can’t wait to hear more from her! definitely buying her new album, AUGUST 11th!

89.

Kina and they say Chi-City

Tuesday, June 9, 2009 /

Definitely gone need a what she wore breakdown for the looks through out the video, esp. the chain halter top thing that she wore over the gray tank and the tiered dress with the studded belt and thigh high boots! Haute! Love you Amerie but please don’t put that horrible “Dear John” track on the album.

90.

slim

Tuesday, June 9, 2009 /

WHY R U……making a video for a song you’ve already done….Amerie needs to change the formula because this one isnt working…im so MAD that she chose this as her comeback song!!!!!!!! Did she really think this was hard enough to be a comeback? OMG amerie i like uu but come harder PLZZZZZZZZZ

91.

Coswello

Tuesday, June 9, 2009 /

I’mma just put this out there becuase people seem to not be catching on, I think Beyonce fans are in here putting the song down becuase when ever another chick is doing something, they allways pile in here to dog out the artist if they feel threatended by her potentially getting some shine, read the comments you can tell.

The song is fire

92.

caniaddressthatt?

Tuesday, June 9, 2009 /

Am I crazy or is this old school Mary J Blige and she sounds like a younger version? I like Amerie’s music but Beyonce basically killed her signature style and it may not work again. Too bad. She makes fun stuff.

93.

LOVE ME SUM MAINO

Tuesday, June 9, 2009 /

Can’t none of em sing better then Monica or Brandy!

94.

Ren

Tuesday, June 9, 2009 /

#55 Good Hair? Wow, it’s 2009 and you define Amerie’s hair as good hair. Let’s educate ourselves, if a person takes care of their hair and is able to grow hair then that is good quality hair. I see it’s that same slave/ back woods mentality that people of color continue to discriminate against each other. I guess Afros, locs, or twist isn’t good hair huh… Oh I forgot they have Indian or mixed with something in their family… LOL, I can’t!

95.

Ceecollegegal

Tuesday, June 9, 2009 /

I like the song and video. The video could have been better but I’m just glad to see someone different lol.

I saw Amerie in concert back in the day when she opened up for Destiny’s Child and I fell in love with her. She’s actually really good in concert.

The song is totally different than what’s been played on the radio. I like the lyrics and the whole vibe. I hope she does well.

96.

Mannie

Tuesday, June 9, 2009 /

This video is great! Glad she didn’t dumb herself down or slut herself out to become famous. Yall haters need to STFU! She is doing her and doesn’t hop on a bandwagon to stay relevant.

97.

belona

Tuesday, June 9, 2009 /

Love the vid and Amerie! She is my favorite artist ever! ALL I HAVE is her best cd and my all time fav video ever!

98.

YES! YES! YES!

Tuesday, June 9, 2009 /

i dropped my microphone! AWWWW she is so cute!

99.

PYT

Tuesday, June 9, 2009 /

Like the song and the video but she is still going to need a radio friendly/club bangger and I hope she has one. the way her voice plays over beats though is very rich so she has the capability to make hits.

100.

vee

Tuesday, June 9, 2009 /

@katz i think she can sing too. her voice is more rockish though. she’s got the raspiness and is more on the yelling side like a rock chick would be but i guess ppl want all r&b women to sound soulful or to belt. idk

ppl say they want to see an evolution in r&b yet they hate what’s different. i remember when “why don’t we fall in love?” first came out. it’s still one of my fav r&b songs. at the time that it was released, it was such a refreshing track. but ppl don’t like what’s different so it didn’t catapult her anywhere. ppl would rather bump that dumb “birthday sex” joint (i don’t hear ppl criticizing his singing though he sounds incredibly annoying to me).

@JOSEPHINE ROSE M.I.A. has already gone the distance lol. will the mainstream continue to love her? probably not b/c mainstream doesn’t like originality. they like formulas and M.I.A. doesn’t follow these formulas. she was very popular in the indie world b4 paper planes and her albums are critically acclaimed. she might be an “in the moment” artist for the mainstream but she’ll have longevity in the indie world where creativity isn’t stifled and ppl appreciate unique artists. plus she’s gotten more respect for her work then artists who have been out way longer than her. winning awards is nothing b/c those are popularity contest. it’s being one of Time’s most influential, being asked to speak about politics, being others’ muse etc. that speaks more imo

101.

Berc

Tuesday, June 9, 2009 /

Simply hot!

They didn’t pay millions for it and still looks amazing!
It suits the song in my opinion!

102.

BAD BAD BITCH

Tuesday, June 9, 2009 /

amerie knows how to make a hot summer song!!! if the girl could ACTUALLY SING, she’d be a threat, because she’s beautiful. i wish her much success!

103.

Beyoncé4ever

Tuesday, June 9, 2009 /

Very beautiful video and song.

She’s such a special person and a talented performer!

104.

MimiCareY

Tuesday, June 9, 2009 /

The song and video suit her voice and looks.

You just got to love that girl!
She’s great

105.

KIDDO

Tuesday, June 9, 2009 /

Pretty girl, nice video, but the songs nowadays just have no substance! all you listen too is the beat, the lyrics do nothing for you!

I hope some one get it right, until then I’ll just listed to my old school music, holla!

106.

Big D

Tuesday, June 9, 2009 /

I personally think her video visual could have been much better than it is.

107.

bosslady

Tuesday, June 9, 2009 /

sounds like all her other songs boring try again!!!!!!!!!!

108.

Dablkberry

Tuesday, June 9, 2009 /

Amerie sweetie. Try again. That’s all!

109.

MiSSSEXY

Tuesday, June 9, 2009 /

I saw this Biyyotch on 106th & Park yesterday and i swear she acts like a snobbb …she acted as if Terrence J really wanted her ass. That’s why he was saying her sister look good rather than sayin it about her..

She’s pretty but damn her attitude sticks…

the only songs I ever liked from this H@3 were “1Thing..and Why dont we fall in love…” That’s it…and she’s sux… she cant even sing….

110.

caren

Tuesday, June 9, 2009 /

i love amerie! this song sounds like something she has already…i wish she would go in a diff direction with her music career. video is alright…her beauty was the only thing that kept me watching the video.

111.

BeyFan

Tuesday, June 9, 2009 /

I actually liked it. It’s hot everything is so over produced nowadays, especialy R&B so it’s a nice throw back keep doing ya thing A.

112.

MARIE

Tuesday, June 9, 2009 /

Okay Okay. If you really want to put Amerie in a category of singers it would be more like….Tamia, Brandy or En Vogue. She is VERY talented, smart and beautiful. All her previous albums have been extremely good. Please don’t sleep on this lady. Maybe she doesn’t really care about being as famous or big as Bey or Ri. Maybe she just cares about being herself. :)

113.

la_verite

Tuesday, June 9, 2009 /

This song is not amazing. It sounds very 90s (which is not the problem).

She looks very pretty in the video though, which is also not amazing.

114.

smax

Tuesday, June 9, 2009 /

MMhmmm this right here is the jam. Amerie is real!! This video is the real deal!!

115.

*IZETHEPRIZE*

Tuesday, June 9, 2009 /

I really like Amerie, I always have and it doesn’t really matter to me how popular it is or not. i always hope the best for her cause I think she has real talent. I like the song too, and she looks just GORGE in the video, luv the fuzzy jacket number too :)

116.

Pratt

Tuesday, June 9, 2009 /

THIS IS THE SHIT BITCHES!!!!

117.

Minnie

Tuesday, June 9, 2009 /

She did that walk, ms J teach her that lol hit that pose on time, o yes she did lol

118.

bebe

Tuesday, June 9, 2009 /

this is her sound that i fell in love with

119.

FRANKY DEVILLE(JUST BROUGHT A CADILLAC)

Tuesday, June 9, 2009 /

THE VIDEO AND SONG AUTOMATICALLY REMINDS ME OF “ONE THING”
sorry Amerie…BOOOOOOOOOOOOO the song is wack and the video is okay but too much like One Thing…..come harder…Rihanna and Beyonce aint playin…and if your tryin to steal there limelight you gotta STAND OUT……

120.

LadyA

Tuesday, June 9, 2009 /

Her voice is irritating! She is pretty, but when you talk about pretty and can’t sing…Amerie to me is in that bunch!

121.

LadyA

Tuesday, June 9, 2009 /

Ashanti does not have an annoying voice like Amerie. You have to give Ashanti some credit. Ashanti can sound smooth. Amerie’s voice screeches. I’m just saying…..

122.

MAI03

Tuesday, June 9, 2009 /

I loved both the song & video. Glad to see her back. :)

123.

Barbie

Tuesday, June 9, 2009 /

SHE LOOKS GOOD… BUT THE SONG IS WACK… SHE IS NO BEYONCE SORRY

124.

mphsmade

Tuesday, June 9, 2009 /

@40… i COSIGN WITH YOOOOOOOU!!!

125.

Irene

Tuesday, June 9, 2009 /

I’m glad my girl Amerie is back I love her music. But something is missing in this video it looks so plain. I still love the song though. She’s so pretty and talented. But sometimes I wonder if it’s enough to knock out other female artist that suck. I mean look at Tamia beautiful and talented but doesn’t get the apperciation she deserves. When will these talented singers get good publicity for a change and the non talented ones get pushed to the side?

126.

backingbarack

Tuesday, June 9, 2009 /

she is a natual beatuy but the video seemed like an advertisement or a commercial or somthing. it seemed like a screen saver like tpains videos. she didnt change up the looks or scenery/location at all. but hey. song is ok. video is even less ok hope she gets it together bc she is pretty and can sing! if only she could dance. maybe she should try modeling?

127.

Bobby Jimmy

Tuesday, June 9, 2009 /

This song is dated, it sounds like a reject from faiths first album.

128.

C.R.E.A.M.

Tuesday, June 9, 2009 /

I guess we should ‘hurry up and buy’ her album.

129.

Virgo Sapphire

Tuesday, June 9, 2009 /

I like Amerie. Her voice is unique, but she hasn’t taken any risks with it. With her albums I haven’t heard any growth. I usually only like maybe 2 or 3 songs from each album she releases (I’m still listening to Paint Me Over from her last album).

If she could just get more hits like 1 Thing, Touch, Why Don’t We Fall In Love…, then she’d do very well, but she keeps coming back with songs that sound like THIS!

130.

Nunyabizz

Tuesday, June 9, 2009 /

Only the people who don’t really listen to her music say that “it all sounds the same”. And most of the people that say that she can’t sing, or says that she’s not talented, & just a pretty face, end up listening to crap & crap singers anyway. Since 2002, she has been the most underrated chick in R&B. It’s a shame!

She may not be the best vocalist, but she’s no slouch either! She also has a nice package of brains, beauty, integrity, & artistic value. To me, she actually has what it takes to be a good role model for young ladies. And, all 3 of her albums have good/great music non stop!

“Why R U?” is a good song that has edge & flavor. The video is a visual treat! The song may not be a top 10 hit, or a crossover hit, but is that really all that matters? I don’t understand what’s wrong with people’s taste in music nowadays, and why there’s only room for a few female singers to get shine?

131.

krisscross

Tuesday, June 9, 2009 /

I love how some are saying that her voice is one of the reasons why she isn’t popular, but you have automatons like Pon de Forehead running around with all types of fame.

However, I do agree that Amerie needs a stronger single. I still like her, though. She doesn’t change her style because of trends and she has a very pretty voice.

132.

DANITYKANE4EVER

Tuesday, June 9, 2009 /

Its good to see amerie again. I think that she should have had some cheoreography in the video. But she looks grest. We’ll see how this works>

133.

sunrise

Tuesday, June 9, 2009 /

The truth is, Amerie is a very talented, unique singer and gorgeous at that. But I feel like she’s altered her image and style, just so she can contend with the more popular female musicians of today. She wants to be different, have a different sound but she is trying wayyyy too hard. She can’t find her niche. Honestly, her first album was amazing, it sounded beautiful, natural and sincere. It was widely underrated but that’s because she wasn’t trying to contend with the divas of the industry, she just wanted to make good music. I am a fan of Amerie, but I don’t like this song, and her last two albums were such disappointments. She just needs to be herself and stop trying so hard to grab attention with messy, insincere tracks and the blatant playing off of her sex appeal. I believe she would find a place in the hearts of a loyal fan base. But she just doesn’t know who she is as an artist, and that’s real. I just hope she can find it …

134.

Minnie

Tuesday, June 9, 2009 /

SHe is getting paid trust and believe, you see the credits for the video that say Feenix Ent? That is her company!!!!!!!!!!!!!!!!!!

135.

darklove

Tuesday, June 9, 2009 /

i actually really love this song!!!!!and i hope that it will be a hit. just think about umbrella…everyone was like ‘what the hell is this’ but it went on to be one of the biggest songs of 2007.
and she looks banging…i do think she could have done a lot more in that video though

136.

Candi_Renee

Tuesday, June 9, 2009 /

SHE IS HOT! ITS A SHAME SHE AINT AS BIG AS THE REST!

137.

j1477

Tuesday, June 9, 2009 /

Wow this song is NOT a hit. I said that when CL posted it last week. Come on this is her 4th damn album. I thought 3 was a damn charm. If you didn’t get it one of the first 3 times I don’t think it is going to happen. 1 thing was like the biggest hit she ever had but was overshadowed because Beyonce decided to jack her swag. Her voice is not appealing at all. There is like no way to get around it. Even if they used some studio magic to enhance it it’s still not the business at all.

138.

Cory

Tuesday, June 9, 2009 /

I love Amerie, I love her voice always have. I think she’s an underrated talent. The thing I like about her is that she doesn’t do music for the record sales, or for the money she just loves it.

139.

ojie king

Tuesday, June 9, 2009 /

In my opinion the video is really nice. It could look like it is trying to hard to sell the song but thats fine. The song is a nice song, will probably grow on you but i dont think it has the stayiong power to become a hit. In my opinion she should start preparing the next single and that should be an upbeat song or the song she said she was yelling at the guy, likr ring the alarm, that could be cool.

140.

NoGirl

Tuesday, June 9, 2009 /

To #6, have you lost your freaking mind?! Amerie is nowhere near critically acclaimed…and no one is talking about her album sells, SHE CAN NOT SING! HER SOUND AND VOICE AREN’T WORKING TOGETHER! She is a flop!

141.

IMO

Tuesday, June 9, 2009 /

@87

You don’t have to be a Rihanna clone to make a hit damn why is everybody saying that? That is no excuse, she needs to come HARDER PERIOD POINT BLANK. She looks like she doesn’t want to be in the video. She is not trying hard enough. This is NOT what’s selling. I can understand not wanting to be like the rest. But if you want to do that then be better than the rest. Everyone else is still killing her. If she wants to make any money she better switch it up ASAP. If you not a Jazmine Sullivan or Christette Michelle, don’t expect the urban market to run out and buy your cd. She needs to stay with uptempo songs like 1thing. That song complimented her and she needs to stay with that 60s gogo beat. Her voice is not hot, I think it’s one of the most annoying yet unique voices in the industry. With that being said she has done nothing to make her voice work with her music and that’s why nobody is taking a liking to her.

142.

Leo

Tuesday, June 9, 2009 /

Yo Juice number 63 I’m down wit ya. Yo Amerie got the HATERS mad at her say word. The video is banana’s WHAT is yall crazy? Baby girl is bringing sexy, heat, fashion, gorgeous looks, body and intelligence to dance floor. You Beyonce fans are all mad at her because that video EGO must go it’s wack, tiered, boring and that same old same old dancing in a circle with two other chicks black and white. What she needs to do is get Kelly and Michelle back if she dancing partners.
Haters keep leaving ya wack post about Amerie and her over video it just let her know yall is on her mind.

HATERS!

Rihanna and Amerie all day HATERS!

143.

IMO

Tuesday, June 9, 2009 /

@138.
Then that is stupid and she might as well just be on an independent label. All of the singers that do this love music obviously. Say what u want but i don’t know any singer that said they didn’t care for music like that. But they still want to be paid just like anybody else. She don’t have to do this, she could be a music teacher, a local musician if that is the case. Obviously she wants fame and recognition but she is not trying hard enough to succeed in it. She does not know what a hit is or she is letting people tell her what to do. If she does not stand up soon she gone be on a reality show looking for a newfound fame.

144.

808

Tuesday, June 9, 2009 /

@141-You said it all! Understand people Amerie has a “special” voice. If you do not find a way to make your unique voice sell, you won’t make it! It can come off so annoying if the right song is not being used and the vocal technique is not being used the proper way. Just look @ Rihanna who has a “special” voice and ole girl found a way to work with that because it was not the business in Unfaithful but worked well in Umbrella. Why R U will work with a voice like Mary J Blige.

@142- I don’t think anybody is hating. I think everybody has good intentions and is giving good advice. I seen hating and this aint hating.

145.

Brandon

Tuesday, June 9, 2009 /

Sorry everyone I think it’s crazy sexy! And home girl is fly as hell too.

146.

D21

Tuesday, June 9, 2009 /

Ameria has a ”UNIQUE” voice evidently.

She doesnt have to ”SELL HER SOUL” like alot of other ”Artists”.
Let her be her..If people are feeling her they, are truley going to get her album.People love her in Europe. Evey artist wants to win awards. B

Love her song ”GOTTA WORK ”

147.

Linda Tee

Tuesday, June 9, 2009 /

Yo this video is like crazy fashion forward. Amerie is given major flavor like bang.
I’m loving it!

148.

D21

Tuesday, June 9, 2009 /

Ameria has a ”UNIQUE” voice evidently.

She doesnt have to ”SELL HER SOUL” like alot of other ”Artists”.
Let her be her..If people are feeling her they, are truley going to get her album.People love her in Europe. Evey artist wants to win awards. But represents a ”popularity contest”. M.I.A was on times influential.. Some artists dont have the control or the right team…

Love her song ”GOTTA WORK ”

149.

NES56NEE

Tuesday, June 9, 2009 /

MAN LET ME JUST SAY THIS. NOT HATING BUT AMERIE CANNOT SING. THE ONLY REASON WHY PEOPLE IS NOT CLOWNING HER VOICE IS BECAUSE SHE NOT SUCCESSFUL. SO PEOPLE THINK NOT SUCCESSFUL=TALENT AND NO TALENT=SUCCESSFUL. MOST OF THE TIME THAT IS THE CASE BUT IN THIS CASE SHE JUST HAS NO TALENT AND HAS NO GIMMICK 2 GET ANYONE’S ATTENTION. LISTENING TO HER IS LIKE NAILS ON A CHALKBOARD. HER VOICE CUTS LIKE A KNIFE AND NOT IN A GOOD WAY. ITS KIND OF LIKE ASHANTI’S. ITS THAT I WISH YOU WOULD SHUT THE F*CK UP VOICE. SOMETHING YOU CAN’T EVEN IMITATE CUZ ITS SO BAD. LIKE A CAT SCREECHING. LOL MAN LET ME STOP. IF SHE DIDN’T TRY TO SING SO HIGH IT WOULDNT BE SO BAD. MAN SHE NEED SING LOW AT ALL TIMES. AND TO THE PERSON THAT SAID SHE LOOK LIKE MICHELLE OBAMA LMAOOOOOOOOOOOOOOOO YALL FUNNY. DON’T FOOL YOURSELF Y’ALL ACT LIKE MICHELLE OBAMA IS A TOP NOTCH MODEL LOOKING CHICK.

150.

Terry

Tuesday, June 9, 2009 /

I think it’s hot I love, love, love the video. Home girl is sexy as I don’t know what. This video is so different from anything else out right now. Originality is missing in a lot of artist now days and most of them don’t write their own music like Amerie.
I’m feeling the old school flava it’s giving and the fashion is on point home girl is giving sexy, sexy more sexy.

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