VIDEO: BEYONCE’S NEW FRAGRANCE COMMERCIAL

Check out the commercial for Beyonce’s first fragrance, Beyoncé Heat, which arrives in stores February. The scent will come in three sizes as well as body lotion, priced between $39 and $59, available at department and specialty stores such as Macy’s.

Speaking with WWD, Beyonce explained how happy she is with it:

“I’ve been working on it for a while now. I was on tour for a year, and I have meet-and-greets with fans. I’ve never in my life gotten so many compliments. Coty has their own testing, but that was my testing! The fans loved it. They were like, ‘I love that, I’m getting that, why isn’t it out right now? I need it!”

About J. Dakar

Cool kid, smart guy, Southern gentleman and brilliant blogger (or so they say).
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135 Responses to VIDEO: BEYONCE’S NEW FRAGRANCE COMMERCIAL

  1. Mallory

    I meant to make separate posts so people can see the difference between a real legend like Beyonce and a wannabee like Rihanna that’ll never be one.

  2. Maria

    I will def be checking for Beyonce’s perfume. I really liked the other ones.

  3. Robert

    My girl, Beyonce, looks good. Talent+beauty is a hard thing to come back in the industry. She’s got both. I brought the Armani’s Diamond for my gf. I’m thinking about getting this one for her as well.

  4. STELLLLLAAAAA!!!!!!!!!!!!!!!!!!!

    @# 117 EMILY,

    PLEASE DON’T EVER USE THE WORD ‘TALENTLESS,’ OR ANY OTHER NEGATIVE WORDS IN FRONT OR BEHIND “GOD’S NAME!”

    I KNOW YOU WERE REFERRING 2 RIHANNA, BUT STILL….IF YOU OR ANY1 ELSE ARE GONNA CONTINUE 2 SPEW YALL JEALOUSY 2WARDS RIHANNA, THAT’S FINE, BUT WHILE YALL ARE DOING IT, DON’T USE “GOD’S” NAME! DON’T BRING “GOD” INTO IT! IF YOU WANNA BE PETTY, JEALOUS & JUST PLAIN IGNORANT, HEY, THAT’S FINE WITH ME, BUT DON’T TRY 2 DRAAAAAAAAG “GODS” BEAUTIFUL NAME INTO IT!……..SERIOUSLY, IT’S SO DISGUSTING, CHEESY & SO UNCALLED FOR!

    SIGNED SINCERELY, “GOD’S CHILD” ~

  5. Deann Dmere

    Agree with #7 will be purrrfect for V-day or betta yet my b-day!
    The little snippet was fast, but sexxi!
    Gone head Beyonce baby..gone head girl!
    :) )..

  6. emily

    @ STELLLLLAAAAA!!!!!!!!!!!!!!!!!!!
    Lmfao…spare me the bs, if i wanted to listen to someone preach to me, i’d go to Church..stop being so concerned bout what i said or didint say…

    @ wtf
    Lmfao, you’re a FOOL! you basically just agreed that hoeanna is a sl*t or else you won’t have referred to her sleeping with a MARRIED man….Lol, my work here is done!

    And apparently Beyonce flopped????? Rotflmao
    If that’s the case, then hoenna is the definition of FAILURE!!!!!!!!!!! cause if someone whose album went platinum in countries some of you ignorant people have never even heard of, had countless sold-out tours and won numerous awards this year alone is supposedly a ‘flop’, then rihanna and her bubble gum priced album is a FLOP x1000000000000000000000000000
    Lol, you better not have been trynna make a point cause you sure failed!

  7. emily

    Just watch her I am Yours DVD and see her up on stage about to cry about that sh*t
    - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – -
    Ok, for someone who doesn’t like Beyonce, i’m wondering why you found it so convenient to watch her dvd….Lmao, i’m a fan and i haven’t even seen it yet. These haters are more concerned about Beyonce than her fans are.
    Once again, you’ve exposed yourself! You might want to borrow hoeanna that dvd so she has an idea of what a real performer is!

  8. Jscene

    Did i miss something? Isn’t this beyonce’s second fragrance? Didn’t she have one out a few years back…I remember it because it came in this cheesy plastic bag with light blue trim, and it didn’t have a pleasant smell in my opinion; it smelled cheap…But anywayz the point is, isn’t this her second fragrance?

    In regards to this video, sorry, as usual looks like she’s trying wayyy to hard to sell something. It just seems like she’s over the top with everything. I haven’t smelled this fragrance yet, but why do i have a feeling it’s gonna be some cheapy cheapy smelling fragrance that she’s just hoping to sell based on her name alone, and not the smell of the parfume. She’s gone try to once again unload something cheap to her fans and like dummies, alot will eat it up. Didn’t work with them cheap dereon clothes; most people recognized it for what it was, cheap shyt that even beyonce wouldn’t wear. Only time she wore them clothes was when she was trying to peddle to us, during marketing…Any other time she was wearing the high end designer clothes…she’s planning to do the same with that parfume…she will sale it to you, but probably wouldn’t wear it herself….

  9. Jscene

    Beyonce is such a liar…

    Lie #1 – “I don’t jump into these quickly.”

    Excuse me but didn’t she record b-day in a few days?

    Lie #2 – “I haven’t been the star a film yet? Um, wasn’t she the star in obsessed? If she wasn’t the star in obsessed, then who was?

    Wow, such a liar…Guess she doesn’t want to claim obsessed because it wasn’t as big a hit as she thought it would be. Beyonce does not claim failure even when her name is written all over it…instead she tries to spin it in a way to make it appear she was the victor after all. Just wow…..she’s really in her own world inside her head.

  10. Kongo

    why yall beyonce stans bringing rihanna’s name in this video loool
    yall all know you cant get enuff of RiRi pshh but im sorryy beyonce she needs to sit down
    she has no real friends come on she even says it her self she has no social life she works to hard it like give you self a break..and why are people saying your going to buy it when you have not smelt it your beyonce stans are demonds looool she got you under her spell “im going to cop it ” imagin it smells like shit you guys are tooo excited but yhh i think the video is ok….P,s rihanna aint a Hoe because beyonce is using sex to sell this perfume LIKE ALWAYS so why yall triping..and Rated r was named best pop album of 2009 and it is a flop bitch sit down and it has been out for 1 MONTH plz tell me why she was given dat dont hate on rihanna you should be talking about your GOD beyonce not other artist dragging rihanna in this hotmess pshhh plz..

  11. emily

    why yall beyonce stans bringing rihanna’s name in this video loool
    - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – - – - –
    YOU sit down! No one cares bout hoeana and her herpes, gtfoh….

  12. emily

    Btw, rihanna’s team bought that award. Lmao @ Rated Flop being given such acknowledgement. Isn’t that the same album that’s not even in the top 20 anymore?? Lol….yes it is. It’s blatantly obvious Def Jam paid for it

  13. HONI

    whatever about the bo comments. this chick has millions of cash money to pay experts to treat anything. i’m sure nas’ girl was jst a hatng axx fool and that why all links relate to de subject go back to her.
    on the other hand i do not want to pay for any fever this girl wants to spread…i’m sure it comes with a beautful and very free nightmare… rent a dem*n… not today nor ever.

  14. FASHION MISFIT

    FUNNY IT’S CALLED HEAT….MUST SMELL LIKE HER HOT AZZ BREATH

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