According to GQ Magazine’s blog, Jay-Z just went into business with his long-time industry friend Pharrell Williams. Word is he just purchased the licensing P’s popular clothing brand, Billionaire Boys Club.
GQ has learned that as of today, Jay-Z’s fashion house, Rocawear, owns the licensing to manufacture and distribute Billionaire Boys Club. Sources say that Jay-Z and Pharrell, the current face and force behind BBC, will work as a tandem—using Jay-Z’s business prowess and Pharrell’s creativity. Hypebeast, fret not! BBC won’t be on the shelves of large department stores simply because it’s under the Roc umbrella. But this is the backing that most street wear brands don’t have, which is why we see a lot of them closing their doors. [ READ MORE ]
Jay-Z also has the rights to underground label, Artful Dodger. Looks like he making some good moves..
UPDATE: Jay-Z says ON TWITTER that he is partnering with Pharrell not buying..
Jennifer Lopez COLLABS w/ KOHL’S + NEW O MAG COVER
The makeover issue of Oprah Magazine features Jennifer Lopez styling (8) O magazine readers in her new Kohl’s collection which she boasted as “accessible, everyday glamour.” The new line is set to debut in stores this September.
Snippet from the article:
Even off-camera Lopez doesn’t blend in. Not that she doesn’t try. “Hi, I’m Jennifer,” she says, shaking hands with each of the women, among them a teacher, a lawyer, and a newly minted college graduate…
Lopez relates to these women’s concerns. “I’m a mom,” she says simply. “I work. I want comfort. But I want to feel sexy and modern. I think most women want the same things.” She says motherhood (twins Max and Emme turned 3 in February) hasn’t dulled her trademark body-conscious style— just made it slightly trickier to pull off.
Today Lopez will work behind the scenes to style our photo shoot. “This is overwhelming,” she says excitedly as the women—the first non-models she’s seen in her clothes—start playing dress-up. … “This is the fulfilling part – to have women tell me, ‘This is so comfortable, it fits so well.’”
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